FLX Sports Hires Mike Simkins as Growth Manager

FOR IMMEDIATE RELEASE

FLX Sports Hires Mike Simkins as Growth Manager to Support Platform Growth and Operational Excellence

SALT LAKE CITY, UTAH — [November 1, 2024]  — FLX Sports, a fast-growing sports technology company based in Salt Lake City, announced today the hiring of Mike Simkins as its new Growth Manager. Simkins will play a key role in advancing internal operations, streamlining affiliate processes, and supporting FLX’s mission of uniting athletes, coaches, universities and brands through its data-powered Athlete’s Arena platform.

With a background in the technology sector and hands-on experience managing operational systems for data-driven companies, Simkins brings a strategic, systems-focused mindset to the role. He will work closely with FLX leadership to implement key initiatives that enhance performance tracking, customer support, and affiliate engagement.

"Mike is the kind of operator every tech company wants on their team—sharp, adaptable, and deeply committed to building efficient systems that scale,” said Nephi Casuga, FLX Sports Founder. “His impact will be felt across the organization as we grow our recruiting programs, optimize affiliate operations, and strengthen our platform.”

Simkins' responsibilities include implementing KPI tracking for Recruiting and Collective Directors, managing FLX Sports’ CRM and customer support system and supporting brand initiatives at events. 

“I’m thrilled to be part of a team that’s redefining the athlete experience through innovation and data,” said Simkins. “FLX has a powerful vision, and I’m excited to help execute the systems and processes that will drive its next stage of growth.”

For more information about FLX Sports and the Athlete’s Arena platform, visit www.FLXSports.com.

For media inquiries, please contact:
Kevin D. Gulledge, CRO
KevinG@FLXSports.com

www.FLXSports.com

About FLX Sports

FLX Sports is a data-powered sports technology ecosystem designed to unify athletes, coaches, universities, and brands into a single platform known as the Athlete Arena. By leveraging cutting-edge tools and real-time analytics, FLX empowers athletes to take control of their careers, enables coaches to gain competitive advantages, provides universities with compliant support platforms, and offers brands unrivaled access to meaningful data and connections to Empower What's Next.